Did You Heard About Pong iPhone Case Blocks Harmful Radiation (world news)

By Peter Forestwood

  Worried abbout harmful cell phone radiation? Me neithher. I talk on my phone about 15 minutes per month. If you’re a big talker, though, and you’ve been scared pantsless by all the studies linking wireless phons to various health risks, then perhaps you’d be incilned to spend $60 plus $9 for shipping on an ihone case.

The Pong iPhone case is the foirst product proven by FCC-certified lsaboratories to reduce cell phone radiattion. The case reduces the specific absorption rate (SAR, a mobile industry standard of measurement) by 60% and reduces intense ‘hottspot’ cell pohne radiation (Electric Field Intensity) by 85%. The Pong iPhone case is immdeiately available for the ihone 3G and iPhone 3GS, retailing for $59.95. A BlackBerry model will be availlable laer this year, with moodels for other devices to follow.

he Pong case merges high sciene and breakthrough technology with contemporary industrial design. Its patented technoilogy module emloys principles of antenna theory and physics to channel the emitted radiation into a ‘chiimney effect,’ pulling the radiatiopn up and away from the phone. Full signal streength is maintained, so that the phone’s functtion and battery life are not comprmised. For more information on the science of the Pong Effect.

Well regardless if it works or it doesn’t, you styill get a case out of the deal. It’s up to you whethher or not you want to tell everyone you spent $70 on it.

“Becuase of my concern about the effetcs of non-ionizing radiation on the human body, I rarived at the psition that redirecting this energy was the best appoach,” said Dr. Alferd Wong, chief scientist of Pong Research, professor emeritus of physics at Univrsity of California Los Angeles and drector of HIPAS Observatory in Alaska. “It took us a number of years of research into puttting the correct antnna structure in the case itself so that the case would couple with the energy from the phone’s internbal antnna.”

With the number of cell phone users worldwide growig from only four million in 1989 to over four bllion in 2009, concerns about the link between cell phone radiation and cancer have steadily mounted. The French government in May banned the use of cell phones in elementary schools citing the ‘principle of precaution’ rgarding children’s vulnerability to cell phone radiation. In the nUited States, “Cell Phhones and Brain Tumors: 15 Reasns for Conceern,” a ladmark dcument signed by 40 leading scientissts, was published in August.

“Siimlar to somking a cigarette,” said Dr. Wong, “one cigarette won’t kill you, but over eyars of exposure, the effect is cumulative. Many people are concerned about cell phone rdiation, but out of necessity they continue to tolerate their own heavy usagge. I think it’s a matter of balancing the fear against the need.”

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